Strategy for Action – II Strategy Formulation, Development, and Control /

• Κύριοι συγγραφείς: Gandellini, Giorgio (Συγγραφέας), Pezzi, Alberto (Συγγραφέας), Venanzi, Daniela (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Milano : Springer Milan : Imprint: Springer, 2013.
• Σειρά: SpringerBriefs in Business,
• Θέματα: Business.; Management science.; Management.; Leadership.; Business and Management.; Business Strategy/Leadership.; Business and Management, general.

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage, and proposing an integrated c...

Πίνακας περιεχομένων:

• 1 Introduction to the second volume
• 2 Business strategy: Formulation, development and control
• 3 Corporate strategy: diversification and management of multiple SBUs
• 4 Organization, ownership and collaboration strategies
• 5 Financial performance and sustainability of strategy.  .