APA (7th ed.) Citation

Srinivasan, R., & Lohith, C. (2017). Strategic Marketing and Innovation for Indian MSMEs. Springer Singapore : Imprint: Springer.

Chicago Style (17th ed.) Citation

Srinivasan, R., and C.P Lohith. Strategic Marketing and Innovation for Indian MSMEs. Singapore: Springer Singapore : Imprint: Springer, 2017.

MLA (8th ed.) Citation

Srinivasan, R., and C.P Lohith. Strategic Marketing and Innovation for Indian MSMEs. Springer Singapore : Imprint: Springer, 2017.