Fast Fashion, Fashion Brands and Sustainable Consumption

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Muthu, Subramanian Senthilkannan (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Singapore : Springer Singapore : Imprint: Springer, 2019.
• Έκδοση: 1st ed. 2019.
• Σειρά: Textile Science and Clothing Technology,
• Θέματα: Textile industry.; Sustainable development.; Business logistics.; Industrial engineering.; Production engineering.; Motivation research (Marketing).; Textile Engineering.; Sustainable Development.; Supply Chain Management.; Industrial and Production Engineering.; Consumer Behavior.
• Φυσική περιγραφή: VII, 54 p. 12 illus. in color. online resource.
• ISBN: 9789811312687
• ISSN: 2197-9863
• DOI: 10.1007/978-981-13-1268-7

This book discusses the connection between fast fashion brands and customer-centric sustainability. It highlights what consumers can do with fast fashion and the important aspects that need to be addressed to make fast fashion sustainable. Fast fashion is an inevitable element in today's fashion business cycle and its adverse impacts on sustainable fashion are a major issue.