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01736nam a2200361 4500 |
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9781786351210 |
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UtOrBLW |
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20180115124018.0 |
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m o d |
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cr un||||||||| |
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180115s2018 enk ob 001 0 eng d |
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|a 9781786351210
|q (e-book)
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|a UtOrBLW
|b eng
|e rda
|c UtOrBLW
|d GrThAP
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|a HD30.27
|b .I47 2018
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|a 658
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|a 658.40355
|2 23
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|a Improving the marriage of modeling and theory for accurate forecasts of outcomes /
|c edited by Arch G.Woodside.
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| 264 |
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|a Bingley, U.K. :
|b Emerald Publishing Limited,
|c 2018.
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| 300 |
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|a xii, 244 pages.
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 490 |
1 |
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|a Advances in business marketing and purchasing,
|x 1069-0964 ;
|v Volume 25
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| 500 |
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|a Includes index.
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| 504 |
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|a Includes bibliographical references.
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| 505 |
0 |
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|a Prelims -- Embracing the paradigm shift from variable-based to case-based modeling -- Four-corner outcomes in strategic management: successful and unsuccessful paddling down versus upstream -- Accurately predicting precise outcomes in business-to-business marketing -- Building generalizable case-based theory in human resources management -- Computing with words in modeling firms' paradoxical performances -- Index.
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| 588 |
0 |
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|a Print version record
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| 650 |
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|a Business forecasting.
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| 650 |
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|a Business
|x Mathematical models.
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| 700 |
1 |
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|a Woodside, Arch G.,
|e editor.
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| 776 |
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|z 9781786351227
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| 830 |
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0 |
|a Advances in business marketing & purchasing ;
|v v. 25.
|x 1069-0964
|
| 856 |
4 |
0 |
|u https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201825
|z Full Text via HEAL-Link
|
