Technological innovation generating economic results /

Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς: Libecap, Gary D., Thursby, Marie C.
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Bingley, U.K. : Emerald, 2008.
Σειρά:Advances in the study of entrepreneurship, innovation and economic growth ; v. 18.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Introduction / Marie C. Thursby
  • Appropriating the returns from innovation / Marco Ceccagnoli, Frank T. Rothaermel
  • Patents and technology commercialization : issues and opportunities / Margo A. Bagley
  • Beyond patents : the role of copyrights, trademarks, and trade secrets in technology commercialization / Stuart J.H. Graham
  • Marketing strategy considerations in the commercialization of new technologies : an overview and framework for strategy development / Leslie H. Vincent
  • Competitive advantage in technology intensive industries / Frank T. Rothaermel
  • Technology commercialization : cooperative versus competitive strategies / Anne W. Fuller, Marie C. Thursby
  • Introduction to finance and valuing early stage technology / Matthew J. Higgins
  • Venture capital financing and documentation / William J. Carney
  • The anatomy of contracts in licensing : the context of Bayh-Dole / Anne M. Rector, Marie C. Thursby
  • The benefits and liabilities of multidisciplinary commercialization teams : how professional composition and social networks influence team processes / Jill Perry-Smith, Leslie H. Vincent
  • Intellectual property protection in the global economy / Louise Hallenborg, Marco Ceccagnoli, Meadow Clendenin.