APA (7th ed.) Citation

Roggeveen, A. L., Nordfält, J., & Grewal, D. (2014). Shopper marketing and the role of in-store marketing. Emerald.

Chicago Style (17th ed.) Citation

Roggeveen, Anne L., Jens Nordfält, and Dhruv Grewal. Shopper Marketing and the Role of In-store Marketing. Bingley, U.K.: Emerald, 2014.

MLA (8th ed.) Citation

Roggeveen, Anne L., et al. Shopper Marketing and the Role of In-store Marketing. Emerald, 2014.