Sustaining competitive advantage via business intelligence, knowledge management, and system dynamics

• Άλλοι συγγραφείς: Quaddus, M. A., Woodside, Arch G.
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Bingley, U.K. : Emerald, 2015.
• Σειρά: Advances in business marketing & purchasing ; v. 22a.
• Θέματα: Business & Economics > Strategic Planning.; Computers > Information Technology.; Business strategy.; Business & management.; Economics, finance, business & management.; Business intelligence.; Knowledge management.; Competition.

Volume 22 includes two main chapters in both Part A and B. It appears in two parts because all chapters offer great depth in coverage of core issues senior executives must address for long-term survival of the firm: business intelligence, knowledge management, and understanding of the systems dynam...

Πίνακας περιεχομένων:

• Introduction / Mohammed Quaddus, Arch Woodside
• Business intelligence for sustainable competitive advantage / Azizah Ahmad
• Improving competitiveness in manufacturing-wholesaling-retailing supply chains / Md Nuruzzaman.