ortelbach.pdf
Compared with other industries, scientific publishing has a centuries-old tradition. However, it is currently the development of digital information and communication technologies in probably the biggest upheaval since the invention of the printing press. Björn Ortelbach deals with the impact of tec...
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Universitätsverlag Göttingen
2020
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oapen-20.500.12657-36965 |
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oapen-20.500.12657-369652020-04-20T08:07:50Z Controlling in wissenschaftlichen Verlagen Ortelbach, Björn scientific publishing digitisation transformation scientific communication bic Book Industry Communication::K Economics, finance, business & management bic Book Industry Communication::K Economics, finance, business & management::KN Industry & industrial studies::KNT Media, information & communication industries::KNTP Publishing industry & book trade Compared with other industries, scientific publishing has a centuries-old tradition. However, it is currently the development of digital information and communication technologies in probably the biggest upheaval since the invention of the printing press. Björn Ortelbach deals with the impact of technological development in the scientific publishing industry from a business point of view. In the first part of the book he analyzes how value added cost structures and business models of publishers change. The second part of the book deals with the impact of these changes on the control of these companies. Based on the previously worked out specifics of the industry design proposals for the use of controlling mechanisms are developed. 2020-04-15T02:34:15Z 2020-04-15T02:34:15Z 2007 book book http://library.oapen.org/handle/20.500.12657/36965 ger application/pdf n/a ortelbach.pdf Universitätsverlag Göttingen 10.17875/gup2007-210 10.17875/gup2007-210 ffaff15c-73ed-45cd-8be1-56a881b51f62 open access |
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Compared with other industries, scientific publishing has a centuries-old tradition. However, it is currently the development of digital information and communication technologies in probably the biggest upheaval since the invention of the printing press. Björn Ortelbach deals with the impact of technological development in the scientific publishing industry from a business point of view. In the first part of the book he analyzes how value added cost structures and business models of publishers change. The second part of the book deals with the impact of these changes on the control of these companies. Based on the previously worked out specifics of the industry design proposals for the use of controlling mechanisms are developed. |
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ortelbach.pdf |
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ortelbach.pdf |
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ortelbach.pdf |
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ortelbach.pdf |
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ortelbach.pdf |
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ortelbach.pdf |
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ortelbach.pdf |
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Universitätsverlag Göttingen |
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2020 |
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1771297606656327680 |
