9781138590182_oachapter16.pdf

Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, includ...

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Γλώσσα:English
Έκδοση: Taylor & Francis 2020
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spelling oapen-20.500.12657-413802020-08-21T00:37:32Z Chapter 16 Media Stereotypes: Content, Effects, and Theory Dixon, Travis L. advertising attitude communication studies digital media education emotion entertainment health identity media psychology persuasion public relations social media technology violence bic Book Industry Communication bic Book Industry Communication bic Book Industry Communication Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes new chapters on narratives, positive media, the self and identity, media selection, and cross-cultural media effects. As scholarship in media effects continues to evolve and expand, Media Effects serves as a benchmark of theory and research for the current and future generations of scholars. The book is ideal for scholars and for undergraduate and graduate courses in media effects, media psychology, media theory, psychology, sociology, political science, and related disciplines. 2020-08-20T13:58:46Z 2020-08-20T13:58:46Z 2019 chapter 9781138590182 https://library.oapen.org/handle/20.500.12657/41380 eng application/pdf Attribution-NonCommercial-NoDerivatives 4.0 International 9781138590182_oachapter16.pdf Taylor & Francis Media Effects 10.4324/9780429491146 10.4324/9780429491146 7b3c7b10-5b1e-40b3-860e-c6dd5197f0bb 0ba1496b-8b80-48ce-b18d-91292f46a293 9781138590182 open access
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language English
description Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, including chapters on social media, video games, mobile communication, and virtual technologies. In recognition of the multitude of research trajectories within media effects, this edition also includes new chapters on narratives, positive media, the self and identity, media selection, and cross-cultural media effects. As scholarship in media effects continues to evolve and expand, Media Effects serves as a benchmark of theory and research for the current and future generations of scholars. The book is ideal for scholars and for undergraduate and graduate courses in media effects, media psychology, media theory, psychology, sociology, political science, and related disciplines.
title 9781138590182_oachapter16.pdf
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title_full 9781138590182_oachapter16.pdf
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title_full_unstemmed 9781138590182_oachapter16.pdf
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publisher Taylor & Francis
publishDate 2020
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