9783847416395.pdf
Is the loss of members of German popular parties an unstoppable scenario of decline or a reversible phenomenon? The first systematic research shows in a comparative analysis of the strategies of the German parties CDU and SPD in recruiting new party members that it is worthwhile to enter a completel...
| Γλώσσα: | ger |
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| Έκδοση: |
Verlag Barbara Budrich
2020
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| Διαθέσιμο Online: | https://shop.budrich-academic.de/produkt/die-neumitgliederwerbung-von-spd-und-cdu-im-vergleich/ |
| Περίληψη: | Is the loss of members of German popular parties an unstoppable scenario of decline or a reversible phenomenon? The first systematic research shows in a comparative analysis of the strategies of the German parties CDU and SPD in recruiting new party members that it is worthwhile to enter a completely new field of investigation. The study reveals that the loss of members can be stopped at the cost of further professionalization of party members. |
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