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oapen-20.500.12657-43962
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oapen-20.500.12657-439622021-01-25T13:50:57Z Romantic Consumption and Heritage Performance in China Zhu, Yujie Social Science Anthropology Cultural & Social bic Book Industry Communication::J Society & social sciences::JH Sociology & anthropology::JHM Anthropology::JHMC Social & cultural anthropology, ethnography The drums beat, an old man in a grand robe mutters incantations and three brides on horseback led by their grooms on foot proceed to the Naxi Wedding Courtyard, accompanied, watched and photographed the whole way by tourists, who have bought tickets for the privilege. The traditional wedding ceremonies are performed for the ethnic tourism industry in Lijiang, a World Heritage town in southwest China. This book examines how heritage interacts with social-cultural changes and how individuals perform and negotiate their identities through daily practices that include tourism, on the one hand, and the performance of ethnicity on the other. The wedding performances in Lijiang not only serve as a heritage 'product' but show how the heritage and tourism industry helps to shape people's values, dreams and expectations. This book also explores the rise of 'romantic consumerism' in contemporary China. Chinese dissatisfaction with the urban mundane leads to romanticized interests in practices and people deemed to be natural, ethnic, spiritual and aesthetic, and a search for tradition and authenticity. But what, exactly, are tradition and authenticity, and what happens to them when they are turned into performance? 2020-12-15T14:12:29Z 2020-12-15T14:12:29Z 2018 book 9789048536825 https://library.oapen.org/handle/20.500.12657/43962 eng application/pdf n/a external_content.pdf Amsterdam University Press Amsterdam University Press https://doi.org/10.5117/9789462985674 104521 https://doi.org/10.5117/9789462985674 dd3d1a33-0ac2-4cfe-a101-355ae1bd857a b818ba9d-2dd9-4fd7-a364-7f305aef7ee9 9789048536825 Knowledge Unlatched (KU) Amsterdam University Press Knowledge Unlatched open access
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OAPEN
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DSpace
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| language |
English
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| description |
The drums beat, an old man in a grand robe mutters incantations and three brides on horseback led by their grooms on foot proceed to the Naxi Wedding Courtyard, accompanied, watched and photographed the whole way by tourists, who have bought tickets for the privilege. The traditional wedding ceremonies are performed for the ethnic tourism industry in Lijiang, a World Heritage town in southwest China. This book examines how heritage interacts with social-cultural changes and how individuals perform and negotiate their identities through daily practices that include tourism, on the one hand, and the performance of ethnicity on the other. The wedding performances in Lijiang not only serve as a heritage 'product' but show how the heritage and tourism industry helps to shape people's values, dreams and expectations. This book also explores the rise of 'romantic consumerism' in contemporary China. Chinese dissatisfaction with the urban mundane leads to romanticized interests in practices and people deemed to be natural, ethnic, spiritual and aesthetic, and a search for tradition and authenticity. But what, exactly, are tradition and authenticity, and what happens to them when they are turned into performance?
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external_content.pdf
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external_content.pdf
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external_content.pdf
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| title_full |
external_content.pdf
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external_content.pdf
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external_content.pdf
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external_content.pdf
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| publisher |
Amsterdam University Press
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| publishDate |
2020
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1771297561096749056
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