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oapen-20.500.12657-496832021-06-26T00:59:30Z Chapter 8 Mediatisation of science and the rise of promotional culture Väliverronen, Esa science; technology bic Book Industry Communication::J Society & social sciences::JH Sociology & anthropology::JHB Sociology This chapter reviews the mediatisation concept, which has recently made a strong impact in media and communication studies, particularly in the field of political communication but also in science communication. It discusses the outcomes and problems of mediatisation research in relation to shifting science communication practices. The chapter introduces the concept of promotional culture in order to put the mediatisation of science into the broader social and cultural context of commercialisation and marketisation of research and universities. It argues that the adoption of quasi-corporative promotional practices in universities and research institutes poses a threat to academic freedom and the role of science as a public good. 2021-06-25T10:15:54Z 2021-06-25T10:15:54Z 2021 chapter 9780367483128 https://library.oapen.org/handle/20.500.12657/49683 eng application/pdf Attribution-NonCommercial-NoDerivatives 4.0 International 9781003039242_oachapter8.pdf Taylor & Francis Routledge Handbook of Public Communication of Science and Technology Routledge 10.4324/9781003039242-8 10.4324/9781003039242-8 7b3c7b10-5b1e-40b3-860e-c6dd5197f0bb 88490ec5-9430-4aae-be18-bbaedc6ea835 9780367483128 Routledge 19 open access
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OAPEN
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English
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This chapter reviews the mediatisation concept, which has recently made a strong impact in media and communication studies, particularly in the field of political communication but also in science communication. It discusses the outcomes and problems of mediatisation research in relation to shifting science communication practices. The chapter introduces the concept of promotional culture in order to put the mediatisation of science into the broader social and cultural context of commercialisation and marketisation of research and universities. It argues that the adoption of quasi-corporative promotional practices in universities and research institutes poses a threat to academic freedom and the role of science as a public good.
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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9781003039242_oachapter8.pdf
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| publisher |
Taylor & Francis
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2021
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1771297596639281152
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