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oapen-20.500.12657-852692023-11-21T02:29:40Z Sociolinguistics of the Korean Wave Samosir, Nora Wee, Lionel Affect;Artistic citizenship;Consumption;Hallyu;Indexicality;Social media;Soft power;South Korea;Stancetaking;Style bic Book Industry Communication::C Language::CF linguistics::CFB Sociolinguistics bic Book Industry Communication::G Reference, information & interdisciplinary subjects::GT Interdisciplinary studies::GTC Communication studies bic Book Industry Communication::C Language::CJ Language teaching & learning (other than ELT) Samosir and Wee examine how the immensely popular Korean Wave (""K-wave"") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music (""K-pop""), serialised dramas (""K-dramas"") and films (""K-films""). Given the South Korean government’s involvement in providing funding and publicity, the Korean Wave raises interesting sociolinguistic questions about the relationship between artistry and citizenship, the use of social media in facilitating the consumption of cultural products, and, ultimately, the nature of soft power itself. Studies of soft power have tended to come from the field of international relations. This book shows that sociolinguistics actually has a number of tools in its conceptual arsenal – such as indexicality, stance taking, affect, and styling – that can shed light on the Korean Wave as a form of soft power. As the first book-length sociolinguistic analysis of the Korean Wave and soft power, this book demonstrates how K-pop, K-dramas, and K-films have been able to encourage in consumers an anthropological stance towards all things Korean. This volume will be of particular interest to students and scholars in sociolinguistics, political science, cultural studies, and Korean studies. 2023-11-20T15:25:41Z 2023-11-20T15:25:41Z 2024 book 9781032460468 9781032460475 9781003379850 https://library.oapen.org/handle/20.500.12657/85269 eng application/pdf Attribution-NonCommercial-NoDerivatives 4.0 International 9781003830870.pdf Taylor & Francis Routledge 10.4324/9781003379850 10.4324/9781003379850 7b3c7b10-5b1e-40b3-860e-c6dd5197f0bb e8e5852d-89d6-469e-a421-5474e29678cf 9781032460468 9781032460475 9781003379850 Routledge 179 National University of Singapore NUS open access
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Samosir and Wee examine how the immensely popular Korean Wave (""K-wave"") also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage. The Korean Wave refers to the global spread and popularity of South Korean culture, particularly its pop music (""K-pop""), serialised dramas (""K-dramas"") and films (""K-films""). Given the South Korean government’s involvement in providing funding and publicity, the Korean Wave raises interesting sociolinguistic questions about the relationship between artistry and citizenship, the use of social media in facilitating the consumption of cultural products, and, ultimately, the nature of soft power itself.
Studies of soft power have tended to come from the field of international relations. This book shows that sociolinguistics actually has a number of tools in its conceptual arsenal – such as indexicality, stance taking, affect, and styling – that can shed light on the Korean Wave as a form of soft power. As the first book-length sociolinguistic analysis of the Korean Wave and soft power, this book demonstrates how K-pop, K-dramas, and K-films have been able to encourage in consumers an anthropological stance towards all things Korean.
This volume will be of particular interest to students and scholars in sociolinguistics, political science, cultural studies, and Korean studies.
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