The global mindset
In his best selling book "The World is Flat", Friedman (2005) argues that many more countries and companies now compete in global markets than ever before. The effects of globalization are pervasive and are leading to the emergence of new social, political and business models. This flatten...
| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Amsterdam ; Oxford :
Elsevier JAI,
2007.
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| Series: | Advances in international management ;
v. 19. |
| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
