Globalization, the multinational firm, and emerging economies

• Other Authors: Yaprak, Attila, Tütek, Hülya
• Format: Electronic eBook
• Language: English
• Published: Amsterdam ; New York : JAI, 2001, c2000.
• Edition: 1st ed.
• Series: Advances in international marketing ; v. 10.
• Subjects: International business enterprises > Developing countries.; Globalization > Economic aspects > Developing countries.; Export marketing.; Competition, International.; Multinationals.; Business & Economics > International > Marketing.