Sold on language : how advertisers talk to you and what this says about you /
Sold on language examines how the competitive marketplace shapes the ways in which commercial and political advertisers speak to us.: Authored by a team of highly respected language scientists; Written in an informal style with many examples drawn from popular culture; Communicates ideas and researc...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | eBook |
| Language: | English |
| Published: |
Chichester, West Sussex ; Malden, MA :
Wiley-Blackwell,
2011.
|
| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
