An executive's guide to fundraising operations : principles, tools and trends /

• Κύριος συγγραφέας: Cannon, Christopher M.
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Hoboken, N.J. : John Wiley & Sons, [2011]
• Σειρά: AFP/Wiley fund development series.
• Θέματα: Fund raising.; BUSINESS & ECONOMICS > Investments & Securities > General.; Electronic books.

"A straightforward guide to the principles of effective fundraising operations An Executive Guide to Fundraising Operations provides fundraisers with easy-to-understand approaches to evaluate and address fundraising operations needs and opportunities. This guide simplifies and focuses on the an...

Πίνακας περιεχομένων:

• 1. Introduction
• 2. Principles of Fundraising Operations
• 3. Responsibilities of Your Fundraising Operations Team
• 4. Program Support
• 5. Trends, Fads, and Staying Ahead of the Curve
• 6. Decision Advice from the Field
• 7. Tools for Fundraising Operations
• Epilogue
• Appendix A . Sample Data Dictionary
• Appendix B. APRA Statement of Ethics
• Glossary
• Bibliography
• AFP Code of Ethical Principles and Standards
• A Donor Bill of Rights
• Index.