An executive's guide to fundraising operations : principles, tools and trends /

• Main Author: Cannon, Christopher M.
• Format: eBook
• Language: English
• Published: Hoboken, N.J. : John Wiley & Sons, [2011]
• Series: AFP/Wiley fund development series.
• Subjects: Fund raising.; BUSINESS & ECONOMICS > Investments & Securities > General.; Electronic books.

"A straightforward guide to the principles of effective fundraising operations An Executive Guide to Fundraising Operations provides fundraisers with easy-to-understand approaches to evaluate and address fundraising operations needs and opportunities. This guide simplifies and focuses on the an...