Managing technological innovation : competitive advantage from change /

"Frederick Betz is one of the original creators of "technology management" and was Director of the TM program at the NSF. His first book on Management of Technology published by Prentice Hall 16 years ago has been acknowledged as setting the foundation for the subject. Betz further he...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Betz, Frederick, 1937-
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Hoboken, N.J. : Wiley, [2011]
Έκδοση:3rd ed.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Frontmatter
  • Technology Competitiveness--Business Base of Innovation. Technological Innovation
  • Innovation and Economy
  • Innovation and National Systems
  • Innovation Research
  • Innovation and Corporate R & D
  • Innovation and Markets
  • Innovation and Product Development
  • Innovation and Strategy
  • Technology Strategy--Technical Base of Innovation. Integrating Technology and Business Strategy
  • Inventing Technology
  • Technology Systems
  • Product Systems
  • Service Systems
  • Biotechnology Systems
  • Ethics and Technology
  • Innovation Handbook. Innovation Practice
  • Bibliography
  • Index.