The value of business analytics : identifying the path to profitability /
"Practical guidance for managers for getting projects started and presenting the results when the project's done, this book provides an integrated framework for communicating the value of business analytics, focusing on a four-stage methodology to help with: (1) communicating the value pro...
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| Format: | eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley,
[2011]
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| Series: | Wiley and SAS business series.
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| Subjects: | |
| Online Access: | Full Text via HEAL-Link |
