Export now : five keys to entering new markets /

Export now : five keys to entering new markets /

How your business can tap into foreign markets In Export Now, two superbly qualified authors explain the secrets to taking your company global. Offering a real-world strategy that any sized business can use to go global, this book serves as a trustworthy handbook for identifying, evaluating, and pro...

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Bibliographic Details
Main Author: Lavin, Franklin L.
Other Authors: Cohan, Peter S., 1957-
Format: eBook
Language:English
Published: Singapore ; Hoboken, NJ : John Wiley & Sons, (Asia), [2011]
Subjects:
Exports.
Export marketing.
Business enterprises > Case studies.
Export sales contracts > United States > Handbooks, manuals, etc.
Small business > Handbooks, manuals, etc.
Small business.
BUSINESS & ECONOMICS > Exports & Imports.
BUSINESS & ECONOMICS > International > Marketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
Business enterprises.
Electronic books.
Case studies.
Online Access:Full Text via HEAL-Link
Description
Summary:How your business can tap into foreign markets In Export Now, two superbly qualified authors explain the secrets to taking your company global. Offering a real-world strategy that any sized business can use to go global, this book serves as a trustworthy handbook for identifying, evaluating, and profiting from global business opportunities.
Physical Description:1 online resource (ix, 227 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:9781119199380
1119199387
9780470828182
0470828188
9780470828199
0470828196
1283175142
9781283175142
DOI:10.1002/9781119199380

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