Pricing and profitability management : a practical guide for business leaders /

A comprehensive reference for any professional to understand the capabilities and competencies required for effective Pricing and Profitability Management. It describes each of the six competencies (Pricing Strategy, Price Execution, Advanced Analytics and Optimization, Organizational Alignment and...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς: Meehan, Julie M.
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), [2011]
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
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245 0 0 |a Pricing and profitability management :  |b a practical guide for business leaders /  |c Julie M. Meehan [and others]. 
264 1 |a Singapore ;  |a Hoboken, NJ :  |b John Wiley & Sons (Asia),  |c [2011] 
264 4 |c ©2011 
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504 |a Includes bibliographical references and index. 
505 0 |a Introduction to Pricing and Profitability Management -- Conducting a Pricing and Profitability Diagnostic -- Developing an Effective Pricing Strategy -- Price Execution -- Advanced Analytics and Price Setting -- Achieving Effective Organizational Alignment and Governance -- Pricing Technology and Data Management -- Integrating Tax and Regulatory Policies with the Pricing Strategy -- Pricing as a Sustainable Competitive Advantage -- What Is Value and Why Is It So Difficult to Measure? 
588 0 |a Print version record. 
520 |a A comprehensive reference for any professional to understand the capabilities and competencies required for effective Pricing and Profitability Management. It describes each of the six competencies (Pricing Strategy, Price Execution, Advanced Analytics and Optimization, Organizational Alignment and Governance, Pricing Technology and Data Management, and Tax and Regulatory Effectiveness) in detail, and addresses how an integrated approach to Pricing improvement will build a sustainable, competitive advantage for any organization. Julie Meehan is a Senior Manager in Deloitte's Pricing & Profitab. 
650 0 |a Pricing. 
650 0 |a Profit. 
650 4 |a Marketing  |x Decision making. 
650 4 |a Marketing  |x Management. 
650 4 |a Pricing. 
650 4 |a Professional corporations  |x Prices. 
650 4 |a Profit. 
650 7 |a BUSINESS & ECONOMICS  |x Sales & Selling  |x Management.  |2 bisacsh 
650 7 |a Pricing.  |2 fast  |0 (OCoLC)fst01076230 
650 7 |a Profit.  |2 fast  |0 (OCoLC)fst01078608 
655 4 |a Electronic books. 
700 1 |a Meehan, Julie M. 
776 0 8 |i Print version:  |t Pricing and profitability management.  |d Singapore ; Hoboken, NJ : John Wiley & Sons (Asia), ©2011  |z 9780470825273  |w (OCoLC)636910373 
856 4 0 |u https://doi.org/10.1002/9781119199564  |z Full Text via HEAL-Link 
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