The handbook of communication and corporate social responsibility /

• Corporate Author: Blackwell Reference Online (Online service)
• Other Authors: Ihlen, Øyvind, Bartlett, Jennifer, May, Steve (Steve Kent), 1961-
• Format: eBook
• Language: English
• Published: Chichester, West Sussex ; Malden, MA : Wiley-Blackwell, 2011.
• Series: Handbooks in communication and media.
• Subjects: Social responsibility of business.; Mass media and business.; Business communication.; Corporate social responsibility.; SOCIAL SCIENCE > Media Studies.; BUSINESS & ECONOMICS > Business Communication > General.; Electronic books.

"This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR c...

Table of Contents:

• Front Matter
• Introduction. Corporate Social Responsibility and Communication / Øyvind Ihlen, Jennifer L Bartlett, Steve May
• The Paradoxes of Communicating Corporate Social Responsibility / Sandra Waddock, Bradley K Googins
• Field Overviews. Management, Communication, and Corporate Social Responsibility / Jennifer L Bartlett, Bree Devin
• Public Relations and Corporate Social Responsibility / Jennifer L Bartlett
• Organizational Communication and Corporate Social Responsibility / Steve May
• Marketing and Corporate Social Responsibility / Peggy Simcic Br̜nn
• Reputation Management and Corporate Social Responsibility / Mark Eisenegger, Mario Schranz
• Rhetoric and Corporate Social Responsibility / Øyvind Ihlen
• Corporate Social Responsibility Communication in Action. Ethics / Jacquie L'Etang, Jairo Lugo-Ocando, Zeti Azreen Ahmad
• Risk Communication and Corporate Social Responsibility / Michael J Palenchar, Tatjana M Hocke, Robert L Heath
• Trust and Credibility as the Basis of Corporate Social Responsibility / Gunter Bentele, Howard Nothhaft
• Corporate Social Responsibility Communication and Dialogue / Ur₍a Golob, Klement Podnar
• Transparency and Neoliberal Logics of Corporate Economic and Social Responsibility / Majia Holmer Nadesan
• The Concept of Stakeholders and its Relevance for Corporate Social Responsibility Communication / Juliana Raupp
• Significance of Sector-Specific Corporate Social Responsibility Initiatives / Augustine Pang, Angela Mak, Joanne Mui-Hean Lee
• Corporate (Social) Responsibility and Issues Management / Robert L Heath, Michael J Palenchar
• Communicating Corporate Social Responsibility through Nonfinancial Reports / Elise Perrault Crawford, Cynthia Clark Williams
• Communicating Corporate Social Responsibility through the Internet and Social Media / Paul Capriotti
• Communicating Corporate Social Responsibility through Corporate Image Advertising / Alan A Pomering
• New Partnerships for a New Generation of Corporate Social Responsibility / Melissa J Bator, Cynthia Stohl
• Media Relations and Corporate Social Responsibility / Craig E Carroll
• NGOs as Communicative Actors within Corporate Social Responsibility Efforts / Sarah E Dempsey
• Communication and Corporate Social Responsibility / Stefan Wehmeier, Friederike Schultz
• Commentaries and Conclusions. Interrogating the Communicative Dimensions of Corporate Social Responsibility / Lars Th̜ger Christensen, George Cheney
• A Provocation / Shirley Leitch, Judy Motion
• Commentary / Guler Aras, David Crowther
• The View from Organizational Studies / David Grant, Daniel Nyberg
• Conclusions and Take away Points / Øyvind Ihlen, Jennifer L Bartlett, Steve May
• Name Index
• Subject Index.