Behavioral finance and wealth management : how to build investment strategies that account for investor biases /

• Κύριος συγγραφέας: Pompian, Michael M., 1963-
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Hoboken, N.J. : Wiley, [2012]
• Έκδοση: 2nd ed.
• Σειρά: Wiley finance series.
• Θέματα: Investments > Psychological aspects.; Investments > Decision making.; BUSINESS & ECONOMICS > Investments & Securities.; Electronic books.

"The book that applies behavioral finance to the real worldUnderstanding how to use behavioral finance theory in investing is a hot topic these days. Nobel laureate Daniel Kahneman has described financial advising as a prescriptive activity whose main objective should be to guide investors to m...