Store wars : the FMCG battle for mindspace and shelfspace, online and in-store /

• Main Author: Thain, Greg, 1954-
• Other Authors: Bradley, John, 1957-
• Format: eBook
• Language: English
• Published: Chichester ; Hoboken : John Wiley & Sons, 2012.
• Edition: 2nd edition.
• Subjects: Retail trade.; Marketing.; Consumer goods.; BUSINESS & ECONOMICS > Industries > Retailing.; BUSINESS & ECONOMICS > Marketing > Direct.; TRAVEL > Shopping.; Electronic books.