Business model innovation factory : how to stay relevant when the world is changing /
Business model innovation is the new strategic imperative for all leaders. Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were "netflixed." Business models don't last as long as t...
| Κύριος συγγραφέας: | |
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| Μορφή: | Ηλ. βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Hoboken, N.J. :
John Wiley & Sons,
2012.
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| Θέματα: | |
| Διαθέσιμο Online: | Full Text via HEAL-Link |
| Περίληψη: | Business model innovation is the new strategic imperative for all leaders. Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were "netflixed." Business models don't last as long as they used to. Historically CEO's have managed a single business model over their entire careers. Today, all organizations must be capable of designing, prototyping, and experimenting with new business models. The Business Model Innovation Factory provides leaders with the survival skills to create a pipeline of new business models in the face of disruptive markets and competition. Avoid being netflixed. Your organization must be a business model innovator to stay competitive in today's turbulent world. |
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| Φυσική περιγραφή: | 1 online resource (xx, 212 pages) |
| Βιβλιογραφία: | Includes bibliographical references and index. |
| ISBN: | 1118149564 9781118149560 1118225902 9781118225905 9781118239148 1118239148 9781118263891 1118263898 9781119205234 1119205239 |
| DOI: | 10.1002/9781119205234 |
