Business model innovation factory : how to stay relevant when the world is changing /

• Κύριος συγγραφέας: Kaplan, Saul
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Hoboken, N.J. : John Wiley & Sons, 2012.
• Θέματα: Business planning.; Industrial management.; BUSINESS & ECONOMICS > Strategic Planning.; Innovations.; Planification.; Gestion d'entreprises.; Simulation.; Travail d'équipe.; Electronic books.

 Business model innovation is the new strategic imperative for all leaders. Blockbuster's executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. They were "netflixed." Business models don't last as long as they used to. Historically CEO's have managed a single business model over their entire careers. Today, all organizations must be capable of designing, prototyping, and experimenting with new business models. The Business Model Innovation Factory provides leaders with the survival skills to create a pipeline of new business models in the face of disruptive markets and competition. Avoid being netflixed. Your organization must be a business model innovator to stay competitive in today's turbulent world. 

 I. What you have always done isn't working anymore. 1. Don't get Netflixed: your current business model isn't going to last much longer -- 2. Business models 101: creating, delivering, and capturing value -- 3. Why organizations fail at business model innovation -- III. Connect, inspire, transform: 15 business model innovation principles. 4. Connect: business model innovation is a team sport -- 5. Inspire: we do what we are passionate about -- 6. Transform: incremental change isn't working -- III. Creating a business model innovation factory -- 7. R & D for new business models -- 8. Leading and organizing a business model innovation factory -- 9. Experimenting with business models in the real world -- IV. Business models aren't just for business -- 10. Nonprofits have business models too -- 11. R & D for new social systems -- 12. What's your personal business model?