Successful capital campaigns : from start to finish.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς: Stevenson, Scott C. (Επιμελητής έκδοσης)
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Sioux City, Iowa : Stevenson, Inc., [2012]
Έκδοση:3rd edition.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Pre-Campaign. Where it All Begins
  • How Ready are You ... Really?
  • Setting the Size, Scope and Campaign Duration
  • Bringing Structure and Organization to Your Effort
  • The Quiet (Lead Gift) Phase
  • Campaign. Publicly Announcing Your Campaign ... with Enthusiasm
  • Communications Crucial to Maintaining Momentum
  • Post-Campaign. Bringing the Campaign to a Successful Close
  • Capital Campaign Case Studies.