Basics of nonprofit publicity : winning strategies for news releases, press conferences and media relations /

Basics of nonprofit publicity : winning strategies for news releases, press conferences and media relations /

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς: Stevenson, Scott C.
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Sioux City, Iowa : Stevenson, Inc., 2011.
Θέματα:
Nonprofit organizations > Public relations.
Nonprofit organizations > Management.
Electronic books.
Διαθέσιμο Online:Full Text via HEAL-Link
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040 |a DG1  |b eng  |c DG1  |d CUS  |d NOC  |d OCLCO  |d OCLCF  |d OCLCO  |d YDXCP  |d OCLCQ  |d GrThAP 
019 |a 902649388 
020 |a 9781118703977  |q (electronic bk.) 
020 |a 1118703979  |q (electronic bk.) 
020 |z 9781118691694 
020 |z 1118691695 
029 1 |a AU@  |b 000051629285 
029 1 |a GBVCP  |b 786695129 
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035 |a (OCoLC)843197911  |z (OCoLC)902649388 
050 4 |a HD62.6  |b .B37 2011 
082 0 4 |a 658/.048  |2 23 
049 |a MAIN 
245 0 0 |a Basics of nonprofit publicity :  |b winning strategies for news releases, press conferences and media relations /  |c edited by Scott C. Stevenson. 
264 1 |a Sioux City, Iowa :  |b Stevenson, Inc.,  |c 2011. 
300 |a 1 online resource (44 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Crafting Compelling News Releases and Features -- Attracting Media Interest and Attention -- Cultivating Productive Media Relations -- Assembling Effective Press Kits -- Successfully Navigating Interviews and Press Conferences -- Generating Publicity for Your Event -- Drafting Appropriate Policies and Guidelines -- Reaching Out through Social Media -- Raising Awareness and Boosting Community Support. 
588 0 |a Online resource; title from PDF title page (Wiley; viewed on May 16, 2013). 
650 0 |a Nonprofit organizations  |x Public relations. 
650 0 |a Nonprofit organizations  |x Management. 
650 7 |a Nonprofit organizations  |x Management.  |2 fast  |0 (OCoLC)fst01038913 
650 7 |a Nonprofit organizations  |x Public relations.  |2 fast  |0 (OCoLC)fst01038929 
655 4 |a Electronic books. 
700 1 |a Stevenson, Scott C. 
776 0 8 |i Print version:  |t Basics of nonprofit publicity.  |d Sioux City, Iowa : Stevenson, Inc., 2011  |z 9781118691694  |w (OCoLC)828488459 
856 4 0 |u https://doi.org/10.1002/9781118703977  |z Full Text via HEAL-Link 
994 |a 92  |b DG1 

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