90 great publicity ideas for nonprofits /
| Άλλοι συγγραφείς: | |
|---|---|
| Μορφή: | Ηλ. βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Sioux City, Iowa :
Stevenson, Inc.,
[2010]
|
| Έκδοση: | 2nd edition. |
| Θέματα: | |
| Διαθέσιμο Online: | Full Text via HEAL-Link |
Πίνακας περιεχομένων:
- New- and old-school methods generate free publicity
- Youtube channel puts university research front and center
- Use employees retirement to highlight your organization
- President's journal connects with members, community
- Popular video game adds pop to media spot, value for sponsor
- Use well-known faces to garner publicity
- Personalize screen savers
- Think creatively to maximize news of major achievements
- Collaboration helps address serious national health issue
- Get valuable TV exposure for your cause
- Hire the right firm to distribute your press release
- 50th Anniversary celebrates members, Community
- Submit-a story idea gives audience a say in coverage
- Make a radio pitch that works
- Reach out to media for dream coverage
- Reinforce you brand with striking images
- Ideas to score free publicity
- Create and promote an online media kit
- Securing media coverage in changing media market.
- Teaming up expands reach of awareness campaign
- Promote your stories on others' websites
- Blogs bring student voices to the recruitment process
- Avoid those common press release mistakes
- Advice to generate and maximize national news coverage
- Gearing PR tools to your audience
- Crafting then-and-now stories for maximum effect
- Photo tour showcases new addition
- Campus wide theme
- Herald new goals for college
- Gain public approval by connecting with other local nonprofits
- Photo contest engages constituents, introduces new mascot
- Three ways to make the most of letters to editor
- Centennial timeline returns college to founding principles
- Rule of thumb
- Land in the spotlight when the media comes to town
- Publicize volunteer efforts
- Add facebook cause page to your communication options
- Properly stock your press conference toolkit
- Maximize your message on twitter in 140 characters or less
- Cater e-newsletter content to target audiences.
- Year in review can boost morale, show value
- Use editorials to further your cause
- Be sure your story gets heard
- Radio helps the public tune in to your events
- Negotiations, flexibility maximize use of billboard advertising
- Appreciation activities build goodwill, Publicity
- Tell you organization's story through photos
- Make employees profiles more than just profiles
- Tips on delivering bad news
- Online Press kits simplify reporters' jobs, increase interest
- Press release follow Up: Keep it personal
- Create a time capsule to celebrate significant events
- Promote your cause with an educational series
- Make a point to connect with elected officials
- Be ready to make compelling case with stories on hand
- The nose for news: is you story up to snuff?
- Great lead guides readers to the real treat
- Get fit challenge gives makeover to public's perception
- Notable figures tie the past to the present
- Highlight press releases with a media blog.
- Book signings create interest, generate publicity
- Community profiles added personal insight
- Thorough preparation can help with walk through fire
- Use construction period to point to progress
- Launch a marketing campaign that create mystery
- Engage supporters, community with name our mascot contest
- Find attention-grabbing ideas to celebrate milestones
- Consider these techniques for writing vibrant client features
- Make use of anniversary postcards
- Highlight notable media coverage
- Day in the district shows local leaders a day in the life
- Increase media exposure with a faculty expert program
- Make sure employee-of-the-month program doesn't backfire
- Tweets keep your stories on the beat
- Tout your organization's multiple achievements
- Five ways to showcase your organizations' stories
- You can't beat word-of-mouth marketing
- Media campaign boosts gifts, awareness, volunteer numbers
- Help craft CEO's message
- Seven ways to celebrate your facility dedication.
- Use community contacts when designing your PSA
- How to attract a press conference crowd
- Stories give everyone a chance to contribute
- Track your nonprofit's news coverage
- Maximize press when announcing new equipment
- Committee provides head-up to university
- Publicize your employees' community involvement
- Facilitate communication with a mobile application
- Twitter generates a buzz over events
- Make groundbreaking magic
- Five ways to maximize major event publicity.
