How to get a planned gifts program up and running.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Άλλοι συγγραφείς: Stevenson, Scott C. (Επιμελητής έκδοσης)
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Sioux City, Iowa : Stevenson, Inc., [2011]
Έκδοση:2nd edition.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Getting Started: Planning, Setting Goals
  • Prospect Identification, Building a List
  • Involve Volunteers, Nurture a Planned Gifts Committee
  • Planned Gifts Options to Offer
  • Meeting One-on-One
  • Planned Gifts Newsletter & Other Printed Communications
  • Strategies for Marketing Planned Gifts
  • Identify, Nurture Agents of Wealth
  • Publicize Planned Gifts, Build Awareness
  • Online Strategies
  • Recognition and Stewardship Measures
  • Planned Gift Forms, Policy Issues and Samples
  • Appendix: Resources for the Planned Gifts Professional.