Stevenson, S. C. (2009). Profitable direct mail appeals: Planning, implementing and maximizing results (2nd edition.). Stevenson, Inc.. https://doi.org/10.1002/9781118704356
Chicago Style (17th ed.) CitationStevenson, Scott C. Profitable Direct Mail Appeals: Planning, Implementing and Maximizing Results. 2nd edition. Sioux City, Iowa: Stevenson, Inc., 2009. https://doi.org/10.1002/9781118704356.
MLA (8th ed.) CitationStevenson, Scott C. Profitable Direct Mail Appeals: Planning, Implementing and Maximizing Results. 2nd edition. Stevenson, Inc., 2009. https://doi.org/10.1002/9781118704356.
Warning: These citations may not always be 100% accurate.