The blue line imperative : what managing for value really means /

• Main Author: Kaiser, Kevin, 1964-
• Other Authors: Young, S. David, 1955-
• Format: eBook
• Language: English
• Published: Chichester, West Sussex, United Kingdom : John Wiley and Sons, Inc, [2013]
• Subjects: Management.; Value.; Strategic planning.; BUSINESS & ECONOMICS / Management.; Business enterprises > Finance.; Business planning.; Business.; Value added.; Electronic books.

"A groundbreaking guide to making profitable business decisions. Do you wonder why your value initiatives aren't providing the payoff you'd hoped for? Could it be because you've been thinking about value all wrong? According to the authors of this groundbreaking guide, there'...