Crowdsourcing : one step beyond /

• Κύριοι συγγραφείς: Lebraty, Jean-Fabrice (Συγγραφέας), Lobre-Lebraty, Katia (Συγγραφέας)
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: London : Hoboken, NJ : ISTE ; Wiley, 2013.
• Σειρά: Focus series in information systems, web and pervasive computing.
• Θέματα: Human computation.; Human-computer interaction.; COMPUTERS > Computer Literacy.; COMPUTERS > Computer Science.; COMPUTERS > Data Processing.; COMPUTERS > Hardware > General.; COMPUTERS > Information Technology.; COMPUTERS > Machine Theory.; COMPUTERS > Reference.; Electronic books.

 Crowdsourcing is a relatively recent phenomenon t hat only appeared in 2006, but it continues to grow and diversify (crowdfunding, crowdcontrol, etc.). This book aims to review this concept and show how it leads to the creation of value and new business opportunities. 

 Ch. 1 A Turbulent and Paradoxical Environment -- 1.1.Economic financialization and its challenges -- 1.2.The mass diffusion of the Internet and its consequences -- 1.3.The paradoxical coexistence of scarcity and abundance around data -- 1.4.Unique simultaneity of crisis and immobilism -- 1.4.1.The online banking sector -- 1.4.2.The postal sector -- 1.4.3.The television sector -- 1.4.4.The training sector: French universities -- 1.4.5.The conclusion to be drawn from these cases: the crowd remains an underexploited resource -- ch. 2 Crowdsourcing: A New Form of Externalization -- 2.1.The concept of externalization -- 2.2.The idea of relationships -- 2.3.The concept of a crowd -- 2.3.1.The connected crowd -- 2.3.2.Understanding the crowd -- 2.3.3.Crowds and experts -- ch. 3 Crowdsourcing and Value Creation -- 3.1.Creation of value -- 3.2.What type of value? -- 3.3.What type of crowd? -- 3.4.Towards an adapted business model