Alliances : an Executive Guide to Designing Successful Strategic Partnerships.

A timely and practical guide that helps senior managers design successful strategic partnerships Strategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a c...

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Bibliographic Details
Main Author: De Man, Ard-Pieter
Format: eBook
Language:English
Published: Hoboken : Wiley, 2013.
Subjects:
Online Access:Full Text via HEAL-Link
Description
Summary:A timely and practical guide that helps senior managers design successful strategic partnerships Strategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a combination of carefully designed checklists, up-to-date examples and scenarios from around the world, and the tools needed to ensure that all elements of an alliance are taken into account and fully assessed. Most managers don't have the experience or knowledge to create a functional alli.
Item Description:Includes index.
Physical Description:1 online resource (237 pages)
Bibliography:Includes bibliographical references at the end of each chapters and index.
ISBN:9781118486382
1118486382
9781118486399
1118486390
9781118486368
1118486366
DOI:10.1002/9781118486382