Alliances : an Executive Guide to Designing Successful Strategic Partnerships.
A timely and practical guide that helps senior managers design successful strategic partnerships Strategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a c...
| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Ηλ. βιβλίο |
| Γλώσσα: | English |
| Έκδοση: |
Hoboken :
Wiley,
2013.
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| Θέματα: | |
| Διαθέσιμο Online: | Full Text via HEAL-Link |
Πίνακας περιεχομένων:
- Strategic alliances: The control-trust dilemma
- The Alliance Design Framework
- Turning suppliers into allies
- Contractual alliances: The customization of alliance design
- The virtual joint venture model: Air France/KLM, Delta Airlines, and Alitalia
- Equity alliances and joint ventures
- Multi-partner alliances: The more the merrier?
- Managing the dynamics: Mutual adjustment and continuous negotiation
- Designing and implementing strategic alliances: Art, science, and craft
- Open alliances: Towards the third generation of collaboration
- Appendix: Financial models behind alliances.
