Gear Up : Test Your Business Model Potential and Plan Your Path to Success /

• Main Author: Ramfelt, Lena
• Other Authors: Kjellberg, Jonas, Kosnik, Thomas J.
• Format: eBook
• Language: English
• Published: Hoboken : Wiley, 2014.
• Subjects: Marketing research.; New business enterprises.; Business planning.; Entrepreneurship.; New products.; BUSINESS & ECONOMICS > Industrial Management.; BUSINESS & ECONOMICS > Management.; BUSINESS & ECONOMICS > Management Science.; BUSINESS & ECONOMICS > Organizational Behavior.; Electronic books.

Transform your business idea into high potential venturesBig, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. It's a bootcamp, with clear, easy-to-follow steps to test your business idea, asse...