Markets for managers : a managerial economics primer /

"Offering a broad overview of the many ways in which Managerial Economics affects decision making, this book provides the key tools that managers need to think like economists. With a readable style it brings to life the major contributions in economics, and some of the most important debates....

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Evans, Anthony John, 1981-
Μορφή: Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Chichester, West Sussex, United Kingdom : John Wiley and Sons, Inc., 2014.
Σειρά:Wiley finance series.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Περιγραφή
Περίληψη:"Offering a broad overview of the many ways in which Managerial Economics affects decision making, this book provides the key tools that managers need to think like economists. With a readable style it brings to life the major contributions in economics, and some of the most important debates. It offers readers the chance to understand how markets really work, and how they fail. Most importantly, it shows you how to utilise markets on a day to day basis"--
Φυσική περιγραφή:1 online resource (xiii, 258 pages).
Βιβλιογραφία:Includes bibliographical references and index.
ISBN:9781118867938
1118867939
9781118867945
1118867947
9781118867952
1118867955
DOI:10.1002/9781118867938