Strategy builder : how to make and communicate more effective strategies /

• Main Author: Cummings, Stephen
• Other Authors: Angwin, Duncan
• Format: eBook
• Language: English
• Published: Chichester, West Sussex ; Hoboken, New Jersey : Wiley, 2015.
• Subjects: Strategic planning.; BUSINESS & ECONOMICS > General.; BUSINESS & ECONOMICS > Strategic Planning.; Strategisches Management.; Konzeption.; Visualisierung.; Electronic books.

"A visual and interactive guide to building and communicatingstrategies that actually work The effective conditions for selling a strategy are not thatdifferent from a public presentation or a coach seeking to get hisplayers to change tack. For a new approach to succeed you need 'buyin...