Circle of the 9 muses : a storytelling field guide for innovators and meaning makers /

• Κύριος συγγραφέας: Hutchens, David, 1967- (Συγγραφέας)
• Μορφή: Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Hoboken, New Jersey : John Wiley & Sons, Inc., 2015.
• Σειρά: The learning fables series
• Θέματα: Communication in management.; Communication in organizations.; Creative ability in business.; Corporate culture.; Storytelling.; BUSINESS & ECONOMICS / Industrial Management; BUSINESS & ECONOMICS / Management; BUSINESS & ECONOMICS / Management Science; BUSINESS & ECONOMICS / Organizational Behavior; Electronic books.

This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly...

Πίνακας περιεχομένων:

• Part I. Fundamentals
• Part II. Branching out.