From categories to categorization : studies in sociology, organizations and strategy at the crossroads /
Categorization pervades economic life; products, services, firms and industries are continuously being classified by rivals, clients, experts and critics. A stream of research highlighting the importance of market and product categories for organizations and individuals has grown in importance durin...
Άλλοι συγγραφείς: | , , |
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Μορφή: | Ηλ. βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Bingley :
Emerald Publishing Limited,
2017.
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Σειρά: | Research in the sociology of organizations ;
v. 51. |
Θέματα: | |
Διαθέσιμο Online: | Full Text via HEAL-Link |