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1
Econometric models in marketing
Published 2002
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2
Gambling advertising : nature, effects and regulation /
by
Gunter, Barrie
Published 2019
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Grow the core : how to focus on your core business for brand success /
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Taylor, David, 1964-
Published 2013
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Handbook of international advertising research /
Published 2014
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Managing corporate social responsibility : a communication approach /
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Coombs, W. Timothy
Published 2011
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New directions in international advertising research
Published 2002
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On the art of writing copy /
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Lewis, Herschell Gordon, 1926-2016
Published 1999
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The PR masterclass : how to develop a public relations strategy that works! /
by
Singleton, Alex
Published 2013
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Seducing the subconscious : the psychology of emotional influence in advertising /
by
Heath, Robert, 1947-
Published 2012
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Share this too : more social media solutions for PR professionals /
Published 2013
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Sold on language : how advertisers talk to you and what this says about you /
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Sedivy, Julie
Published 2011
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The trouble with computers : usefulness, usability, and productivity /
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Landauer, Thomas K.
Published 1996
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