Showing 1 - 18 results of 18 for search '', query time: 0.08s Refine Results
  1. 1
    Back to the Future: Using Marketing Basics to Provide Customer Value Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference /
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  2. 2
    Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces Proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference /
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  3. 3
    Brand Hate Navigating Consumer Negativity in the Digital World /
    by Kucuk, S. Umit, Kucuk, S. Umit
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  4. 4
    Business and Management Practices in South Asia A Collection of Case Studies /
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  5. 5
    Customer Engagement in Theory and Practice A Marketing Management Perspective /
    Full Text via HEAL-Link
    Electronic eBook
  6. 6
    Customer Engagement Marketing
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  7. 7
    Customer Relationship Management Concept, Strategy, and Tools /
    by Kumar, V., Kumar, V., Reinartz, Werner
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  8. 8
    Effective Complaint Management The Business Case for Customer Satisfaction /
    Full Text via HEAL-Link
    Electronic eBook
  9. 9
    The Experience Logic as a New Perspective for Marketing Management From Theory to Practical Applications in Different Sectors /
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  10. 10
    Finding New Ways to Engage and Satisfy Global Customers Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) /
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  11. 11
    Information Obligations and Disinformation of Consumers
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  12. 12
    Intercultural Service Encounters Cross-cultural Interactions and Service Quality /
    by Sharma, Piyush, Sharma, Piyush
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  13. 13
    Marketing Wisdom
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  14. 14
    The New Luxury Experience Creating the Ultimate Customer Experience /
    by Batat, Wided, Batat, Wided
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  15. 15
    Pop-up Retailing Managerial and Strategic Perspectives /
    Full Text via HEAL-Link
    Electronic eBook
  16. 16
    Proceedings of the 7th International Conference on Kansei Engineering and Emotion Research 2018 KEER 2018, 19-22 March 2018, Kuching, Sarawak, Malaysia /
    Published 2018
    Full Text via HEAL-Link
    Electronic eBook
  17. 17
    Social Commerce Consumer Behaviour in Online Environments /
    Published 2019
    Full Text via HEAL-Link
    Electronic eBook
  18. 18
    Trust, Institutions and Managing Entrepreneurial Relationships in Africa An SME Perspective /
    Full Text via HEAL-Link
    Electronic eBook
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