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  1. 1
    Creating and managing superior customer value
    Published 2008
    Full Text via HEAL-Link
    Electronic eBook
  2. 2
    The marketer's handbook : reassessing marketing techniques for modern business /
    by Young, Laurie, 1955-
    Published 2011
    Full Text via HEAL-Link
    eBook
  3. 3
    Pricing and profitability management : a practical guide for business leaders /
    Published 2011
    Full Text via HEAL-Link
    eBook
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