Conducting research surveys via e-mail and the web /

• Main Author: Schonlau, Matthias, 1967-
• Other Authors: Fricker, Ronald D., 1960-, Elliott, Marc N., 1966-
• Format: eBook
• Language: English
• Published: Santa Monica, CA : Rand, 2002.
• Subjects: Social sciences > Research > Methodology.; Social sciences > Data processing.; Social surveys.; Surveys.; Electronic mail systems.; Telephone surveys.; Internet.; REFERENCE > Research.; SCIENCE > Research & Methodology.; Survey-onderzoek.; E-mail.; World wide web.; Computer Communication Networks.; Surveys and Questionnaires.; Electronic books.

Internet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to conduct than surveys using traditional methods. This text examines the pros and cons of Internet-based surveys.