In search of a new logic for marketing : foundations of contemporary theory /

Bibliographic Details
Main Author: Gronroos, Christian, 1947-
Format: Book
Language:English
Published: Chichester, England ; Hoboken, NJ : John Wiley & Sons Ltd., 2007.
Subjects:

ΒΚΠ - Μεσολόγγι: BSC

Holdings details from ΒΚΠ - Μεσολόγγι: BSC
Call Number: 658.8001 GRO
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