International marketing research

• Main Author: Douglas, Susan P.
• Other Authors: Craig, Samuel C.
• Format: Book
• Language: Greek
• Published: Englewood Cliffs, NJ Prentice Hall International 1983
• Series: Prentice Hall international series in marketing
• Subjects: Διοίκηση και οργάνωση; Διεθνές εμπόριο
• Physical Description: xiii, 337 p. tab. 20 cm.
• Bibliography: Includes appendices, author and subject index
• ISBN: 013473159X