Consumer behaviour : behavioural aspects of marketing.

Bibliographic Details
Other Authors: Rice, Chris
Format: Book
Language:English
Published: Oxford : Butterworth-Heinemann, c1993
Series:The marketing series
Subjects:

ΒΚΠ - Κουκούλι: BSC

Holdings details from ΒΚΠ - Κουκούλι: BSC
Call Number: 658.8342 RIC
Copy 1 Available