Retailing management.

• Corporate Authors: Irwin, McGraw-Hill
• Other Authors: Levy, Michael, Weitz, Barton A.
• Format: Book
• Language: English
• Published: Boston : New York : Irwin McGraw-Hill, c1998 c1998
• Edition: 3rd ed.
• Series: McGraw-Hill series in marketing; Irwin series in marketing
• Subjects: CUSTOMERS; MERCHANDISENG; PRICING; RETAIL TRADE; RETAILING STRATEGY; STORE MANAGEMENT; ΔΗΜΟΣΙΟΝΟΜΙΚΗ ΣΤΡΑΤΗΓΙΚΗ; ΔΙΟΙΚΗΣΗ ΚΑΙ ΟΡΓΑΝΩΣΗ; ΚΑΤΑΝΑΛΩΤΕΣ; ΛΙΑΝΙΚΟ ΕΜΠΟΡΙΟ; ΠΕΛΑΤΕΣ; ΤΙΜΟΛΟΓΗΣΗ
• Physical Description: xxxi, [727]σ.
• ISBN: 007115387X