Applied marketing and social research

• Other Authors: Bradley, Ute (Editor), Downham, John (Translator)
• Format: Book
• Language: English
• Published: Chichester John Wiley & Sons 1987
• Edition: 2nd edition
• Subjects: Διοίκηση και οργάνωση; Έρευνα αγοράς
• Physical Description: xvii, 488 p. fig., tab. 23 cm.
• Bibliography: Includes bibliographical references and index
• ISBN: 0471914754